Zanta du Plessis, the visionary behind Isabella Garcia, is more than just a beauty entrepreneur; she’s a passionate advocate for self-care and empowerment. With a deep understanding of the transformative power that a complete skincare regimen can have, Zanta and her team have built a brand that celebrates individuality and inspires women to embrace their natural beauty.
Zanta, your journey began with a personal passion for beauty. What ignited this spark within you?
“I’ve always been fascinated by all things beautiful in life.. I believe that true beauty comes from within, and our product range is a powerful tool to enhance our natural radiance, and to provide us with confidence so that we can reach and achieve our destiny and goals. I wanted to create a brand that not only provides effective products but also empowers women to feel confident and beautiful in their own skin.”
You’ve successfully positioned Isabella Garcia as a premium skincare brand. What’s the secret to its enduring appeal?
“Our products are made by women, for women. I personally test everything, along with a panel of testers, which helps us to perfect our formulations so that they can become a masterpiece. Our commitment to quality, innovation, and customer satisfaction is also at the heart of our success. We use the finest ingredients from all around the world, backed by scientific research, to create products that deliver visible results. In conjunction with this, the initial experience of each product needs to create an immediate impact. We also prioritise personalised skincare advice, helping our customers tailor their routines to their specific needs. Additionally, our focus on sustainability and ethical practices resonates with our conscious consumers.”
Can you share a memorable moment or milestone in Isabella Garcia’s journey?
“Someone once named their baby after Isabella Garcia! We often receive heartwarming and sometimes tear-inducing testimonials. Just the other day, I read a testimonial where a lady said the Cuticle Conditioner did more than just heal her hands, it has helped her with feeling less anxious. It’s incredibly humbling to know that we’ve had the privilege to help our Ambassadors in this way.. These testimonials fuel our passion to continue creating innovative and effective beauty solutions.”
What inspires you to continually innovate and evolve Isabella Garcia?
“Our clients, alongside an innate desire to make a difference to the people we serve. The ever-evolving beauty landscape and the dynamic needs of our customers helps us to push the boundaries of skincare. We’re constantly researching new ingredients, technologies, and trends to develop cutting-edge products. Our goal is to stay ahead of the curve and provide our customers with the most advanced and effective beauty solutions.”
What advice would you give to aspiring entrepreneurs in the beauty industry?
“It is our duty to serve our clients with vigour. To create products that we as a nation can be proud of and do whatever we do with excellence. Passion and perseverance are key to success. Stay true to your vision, build strong relationships with your clients, and always strive for excellence. Never underestimate the power of community and collaboration. By working together, we can elevate the beauty industry and empower individuals to embrace their unique beauty.”
Isabella Garcia is known for its commitment to sustainability. Can you elaborate on the brand’s sustainable practices and future goals in this area?
“Sustainability is at the core of our brand values. We’re committed to minimising our environmental impact by using eco-friendly packaging, sourcing sustainable ingredients as well as exploring ways to expand on this in future..”
As Isabella Garcia continues to grow, what can we expect from the brand in the future?
“We’re excited to introduce new and innovative products that address a wide range of skincare and other beauty concerns. We’re also committed to expanding our global reach and making our products accessible to beauty enthusiasts worldwide. Additionally, we’ll continue to prioritise sustainability and ethical practices, ensuring that our brand leaves a positive impact on the planet.”
Finally, Zanta, what message would you like to share with the Isabella Garcia community?
“Thank you for being a part of our journey, Ambassadors! Your support and trust have been instrumental in our success. We’re dedicated to making sure we provide you with everything you need to be your best and most beautiful! Looking forward to the next decade to come. ”